Following on from my post on ‘7 quick wins for optimising images for SEO’, I thought I’d write a quick follow-up showing you how to add alt text to your images in Squarespace.

Image SEO is the process of optimising (making the best possible use of) any images on your site so that search engines like Google and Bing can find them. In a nutshell, it’s making sure your images are the right format, dimension, resolution and size. But why is it important?

You may have noticed that some web addresses start with http:// and others start with https://. That extra ‘s’ is important because it means your connection to that site is secure and encrypted, and any information you enter on it is shared safely.